Planning permission for two blocks of flats in Hitchin, that would be "visually overbearing and intrusive", has been refused.
A developer had wanted to demolish garages at Mount Garrison and build four two-storey blocks of flats in their place.
A design and access statement accompanying the planning application says: "The proposed buildings have purposely been designed in order to make the most efficient use of the land, whilst minimising impacts to existing neighbouring occupiers, and respecting the character of the area."
However, North Herts Council has refused the development of eight flats.
It said: "The proposed development, by reason of its design, siting, bulk and scale, would result in a cramped appearance and would be detrimental to the character and appearance of the site and locality."
The council also said it "would result in harm to the amenity of neighbouring dwellings and their communal gardens through being visually overbearing and intrusive".
It added that "the proposal would not provide acceptable living conditions for future residents".
A previous planning application for the site was also refused by the council, as well as a subsequent appeal. Changes were made to the design before the planning application was resubmitted, including reducing the scheme from three/four storeys to two storeys, but ultimately the proposed development has been refused again.
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